Optina

ClientOptina

ProjectWeb and marketing

RoleArtistic direction, UX and UI design, web development

SpecsCRAFT CMS, Vue.JS, GSAP

Exonetik, an aerospace engineering company that works directly with the scientific research from Université de Sherbrooke, needed a new website with more consistency and simplicity. After re-designing their website two years prior to mandating LEEROY, they realized their site still did not correspond to their goal. Exonetik came to us with several prerequisite needs: simplify the user interface to highlight essential information and make it easier to find, rethink the content and messaging, modernise the corporate image and culture, explain and present Exonetik's products accurately and well.

View the website

Optina DX

innovation

Objective

There were three main priorities for the redesign of Optina's website:

- Redesign the existing website to modernise the user experience, the functionalities offered and refresh the user interface while respecting the branding guidelines

- Make Optina technology more accessible and understandable by simplifying/clarifying the subject matter and important messages

- Create a central meeting point between the different target groups to find answers to their questions.

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people over the age of 65 suffer from Alzheimer's disease

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The retina is a light-sensitive layer of tissue that lines the back of the eye.

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Type of data we gain access to with HS camera.

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We annalyze millions of pixels

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